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Data Dictionary

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Triple Whale Tables

Blended Stats Table
Pixel Joined Table
Ads Table
Custom Pixel Events Table
Custom Spend Table
Customer Journey Table
Email/SMS Settings Table
Email/SMS Table
Orders Table
Pixel Orders Table
Post-Purchase Survey Table
Product Analytics Table
Products Table
Refunds Table
Reviews Table
Sessions Table
Shipping Table
Subscription Metrics Table
Subscriptions Table
Benchmarks Table
Web Analytics Table

Triple Whale Metrics

Custom Metrics
Store Metrics
Ad Metrics
Expense Metrics
Email/SMS Metrics
- Klavyio Metrics
Web Analytics Metrics
Pixel Metrics
- Pixel Conversion Rate

Guides

Overview of Data in Triple Whale
Moving from BigQuery to ClickHouse syntax in the SQL Editor
Mapping BigCommerce Fields to Triple Whale
Using Ad Set Targeting Data

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TikTok Conversions (Purchases)

Microsoft Conversions (Purchases)