Introduction to the Triple Whale API

The Triple Whale API gives you a flexible, secure way to integrate external data, enrich existing records, and access powerful insights across your business.

Streamline Data Integration

Use the Data-In API to bring your data into Triple Whale from platforms and workflows without a native Triple Whale integration; enhance data already flowing through native integrations; or fill customer journey gaps with offline pixel events.

Key use cases include:

Access Powerful Analytics

Use the Data-Out API to query your data and power advanced analytics, reporting, and automation.

Available capabilities include:

Secure and Flexible Access

Create and manage API keys to maintain data security across your environments. Use separate keys for production, testing, and development workflows.


With the Triple Whale API, you can close data gaps, unlock attribution, and build custom solutions that match your business needs.