API Reference

Use Cases for Data-In Endpoints

Triple Whale's Data-In API endpoints enable users to upload essential business data for platforms or workflows not natively integrated with Triple Whale. These endpoints ensure your analytics and dashboards are complete and accurate by bridging gaps in tracking and reporting.

Supported Data Types

  1. Ads: Upload ad performance data (e.g., spend, clicks, impressions) for non-integrated channels.
  2. Orders: Add order details (e.g., customer information, line items, transaction totals) from custom or missing sources.
  3. Subscriptions: Manage subscription data (e.g., recurring billing, customer details) from external systems.
  4. Products: Sync product catalog data (e.g., product details, images, variants) across platforms.
  5. Post-Purchase Surveys (PPS): Upload survey responses linked to orders.

Example Workflows

Ads

  1. Identify channels with tracked conversions but no spend data.
  2. Send a POST request with Channel Name, Campaign ID, and Spend Amount.
  3. View updated metrics like ROAS and CPA in your dashboards.

Orders

  1. Locate missing orders from non-integrated platforms.
  2. Send a POST request with Order ID, Customer Details, Line Items, and Transaction Totals.
  3. Metrics like Order Revenue and AOV are updated automatically.

Subscriptions

  1. Identify missing subscription data from external platforms.
  2. Send a POST request with Subscription ID, Customer Details, and Subscription Items.
  3. Track subscription metrics like New Subscribers and Churn across all data.

Products

  1. Upload missing product details from external sources.
  2. Send a POST request with Product ID, Product Title, Tags, and Variants.
  3. Analyze product-level performance trends in your dashboards.

Post-Purchase Surveys (PPS)

  1. Locate survey data linked to orders from custom systems.
  2. Send a POST request with Order ID, Survey Question, and Customer Response.
  3. Link survey data to order metrics for deeper analysis.

Benefits

Unified Tracking

  • Integrate data from custom platforms or non-standard workflows into Triple Whale.
  • Ensure all relevant data is accounted for in analytics and reporting.

Enhanced Insights

  • Fill gaps in tracking to enrich metrics like ROAS, Order Revenue, MRR, and more.
  • Gain visibility into every aspect of your business, from ads to customer feedback.

Streamlined Operations

  • Centralize data uploads for ads, orders, subscriptions, products, and surveys.
  • Improve decision-making with complete and accurate metrics in one platform.